
Aberdeen American News - Saver TMC
The Aberdeen News was founded as a weekly in 1885 by C.W. Starling and Paul Ware. Soon after, the Ordway Tribune, which had a power press, was moved to Aberdeenand combined with the News to produce a daily. In 1920, a competitor, the Aberdeen American, bought the News, and both were later purchased by the Aberdeen Journal. The Ridder family purchased the papers in 1928. The newspaper became the American News in 2004. In June 2006, The American News merged with McClatchy and was subsequently purchased by Schurz Communications.
Demographics
About TMC
TMC stands for Total Market Coverage. TMC’s are produced by the newspaper to act as a jacket to distribute single sheet inserts and circulars. TMCs are distributed to non-subscribers, so combining the subscriber base with TMC coverage gives advertisers full market reach. TMCs can be targeted at ZIP-code level.
Key Stats
TMC
15,000
Market