B.A. Mason PIP
Founded in 1904 by boot maker Bert A. Mason, B.A. Mason has grown to become the largest mail order footwear cataloger in the United States. The consumers are known direct mail buyers and accessible through this package insert program. B.A. Mason is a catalog marketer of high quality footwear for men and women. This catalog features shoes for dress, casual, work, athletic and outdoor activities in hard-to-find sizes.Demographics
About Package Inserts
Package Insert Programs are designed to carry advertiser messaging in another brand's outbound product shipments.
These shipments contain goods purchased by a recipient at their home address, making them an ideal vehicle to carry a third-party message. Recipients are proven mail-order or online buyers, which enhances response for third-party partners. The ability to target brands with a complimentary audience to your offer creates the perfect partnership.
Running an insert in another brand's packages will yield a 100% open rate for your brand's materials.
When consumers receive a package, they will not only open it, but they will have a rush of endorphins as they open the package they have been expecting! This means your insert will be received at a time of joy and excitement by the customer.
Key Stats
Specs
5.50" X 8.50"
0.25oz