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Baby Brands Gift Club Bag

Baby Brands Gift Club® distributes Gift Bags which include samples, coupons and relevant information from major brands to new and expectant parents across Canada. Distribution is achieved largely through a network of medical and related professionals, numbering over 1,000 and including; hospitals, prenatal clinics, pregnancy centers, OBGYN's, family physicians, midwives, doulas, medical centers, ultrasound clinics, Government programs, and services, etc. 


Demographics

  • % Female
  • Avg Age

About Package Inserts

Package Insert Programs are designed to carry advertiser messaging in another brand's outbound product shipments.

These shipments contain goods purchased by a recipient at their home address, making them an ideal vehicle to carry a third-party message. Recipients are proven mail-order or online buyers, which enhances response for third-party partners. The ability to target brands with a complimentary audience to your offer creates the perfect partnership. 

Running an insert in another brand's packages will yield a 100% open rate for your brand's materials.

When consumers receive a package, they will not only open it, but they will have a rush of endorphins as they open the package they have been expecting! This means your insert will be received at a time of joy and excitement by the customer. 

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Key Stats

Canada
Package Inserts
50,000
12 per year
600,000
National

Specs

216mm X 140mm
0.50gm