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Baby Brands Gift Club Bag Sampling

Baby Brands Gift Club® distributes Gift Bags which include samples, coupons and relevant information from major brands to new and expectant parents across Canada. Distribution is achieved largely through a network of medical and related professionals, numbering over 1,000 and including; hospitals, prenatal clinks, pregnancy centers, OBGYN's, family physicians, midwives, doulas, medical centers, ultrasound clinics, Government programs, and services, etc. 


Demographics

  • % Female
  • Avg Age

About Sampling

Sampling gives brands the opportunity to get their products in the hands of consumers, in a 100% open rate media. The ability to get a consumer to test your product can directly translate into the consumer buying your product.

Bulky samples are not designed for easy distribution, but defined demographic targeting in pre-existing packages can allow advertisers and product manufacturers to access an audience without the cost of hand distributing product samples. 

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Key Stats

Canada
Sampling
50,000
12 per year
600,000
National