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BT Phone Books

With the Phone Books there is a truly massive roll out potential the phone book goes to over 21 million homes in the UK. With regional targeting available, you can target your best areas, reducing wastage and ensuring your message gets through to the right people.Inserts are poly-wrapped within the book, ensuring it reaches peoples homes in perfect condition.

Demographics

% female
Avg Age

About Catalogue Mailing

Catalog Blow-ins allow advertisers to place material into a brands outbound catalog. Catalog's will reach an active customer profile with a defined demographic. These defined audiences combined with cost offset of avoiding solo-mail create the perfect environment for delivering ROI when properly selected for customer profile match against your own audience. There is an added benefit to them in that they are a welcome mailing in the home rather than being unsolicited. The warm nature of the mailing establishes an implied endorsement for those riding along with the mailing.   

Key Stats

United Kingdom
Catalogue Mailing
2,100,000
11 per year
23,100,000
A B C1 C2 D

Specs

154mm X 287mm
8gm