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Dorothy Perkins

Dorothy Perkins is for every woman: their clothes come in sizes 6 to 28 with dedicated Tall, Petite, Plus Size and Maternity collections, all with a focus on a feminine, flattering fit. With an extensive selection of shoes, boots, bags and accessories, you can find the perfect finishing touches at DP. Plus, with weekly in-store updates and daily online drops, there’s always something new to discover.

Dorothy Perkins are one of the biggest fashion retailers in the country, with 230 stand-alone stores in the UK and 125 international outlets. In fact, they sell a jersey top somewhere in the world every two seconds! They have been inspiring women for over 100 years – so it’s safe to say they know a thing or two about fashion.


Demographics

  • % Female
  • £ Avg Household Income
  • Avg Age

About Package Inserts

Package Insert Programs are designed to carry advertiser messaging in another brand's outbound product shipments.

These shipments contain goods purchased by a recipient at their home address, making them an ideal vehicle to carry a third-party message. Recipients are proven mail-order or online buyers, which enhances response for third-party partners. The ability to target brands with a complimentary audience to your offer creates the perfect partnership. 

Running an insert in another brand's packages will yield a 100% open rate for your brand's materials.

When consumers receive a package, they will not only open it, but they will have a rush of endorphins as they open the package they have been expecting! This means your insert will be received at a time of joy and excitement by the customer. 

Don't miss out on your chance to partner with Dorothy Perkins

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Key Stats

United Kingdom
Parcel Deliveries
50,000
12 per year
600,000
50,000
A B C1 C2

Specs

297mm X 210mm