Crutchfield Catalog Blow-in
Crutchfield offers advertisers the opportunity to partner with a leader in the consumer electronics industry who reaches high quality direct mail-responsive households. Crutchfield customers are tech-savvy, 100% credit card buyers who have the disposable income to purchase the latest electronics and gadgets for their home and car. The Crutchfield buyer is far from your average consumer; they seek the latest in technology and keep up to date on the new and future products. Their interests include home entertainment, collectible automobiles, reading, home improvement, sports and outdoors, and more.
Demographics
About Catalog Blow-Ins
Catalog Blow-ins allow advertisers to place material into a brand's outbound catalog. Catalog's will reach an active customer profile with a defined demographic.
These defined audiences combined with the cost offset of avoiding solo-mail create the perfect environment for delivering ROI when properly selected for customer profile match against your own audience.
There is an added benefit to them in that they are a welcome mailing in the home rather than being unsolicited. The warm nature of the mailing establishes an implied endorsement for those riding along with the mailing.
Key Stats
Specs
0.25oz