Footlocker.com Eastbay Sampling
Eastbay is an American supplier of athletic footwear, apparel and sports equipment, which sells by direct mail. Since 1997, it has been the direct-to-mail division of the F.W. Woolworth Company, now known as Footlocker, inc.
Demographics
% female
$ Avg Household Income
Avg Age
About Sampling
Sampling gives brands the opportunity to get their products in the hands of consumers, in a 100% open rate media. The ability to get a consumer to test your product can directly translate into the consumer buying your product.
Bulky samples are not designed for easy distribution, but defined demographic targeting in pre-existing packages can allow advertisers and product manufacturers to access an audience without the cost of hand distributing product samples.