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Foot Locker Package Inserts

The Foot Locker package insert program gives brands access to a powerful consumer base across Foot Locker, Kids Foot Locker, and Champs. These banners collectively reach a young, style-conscious audience with strong multicultural representation and high engagement in sports and lifestyle categories.  Combined with broad household reach across income levels, this media program delivers scale, diversity and cultural relevance, making it a premium opportunity for brands looking to influence the next generation of shoppers.


Demographics

% female
$ Avg Household Income
Avg Age

About Package Inserts

Package Insert Programs are designed to carry advertiser messaging in another brand's outbound product shipments.

These shipments contain goods purchased by a recipient at their home address, making them an ideal vehicle to carry a third-party message. Recipients are proven mail-order or online buyers, which enhances response for third-party partners. The ability to target brands with a complimentary audience to your offer creates the perfect partnership. 

Running an insert in another brand's packages will yield a 100% open rate for your brand's materials.

When consumers receive a package, they will not only open it, but they will have a rush of endorphins as they open the package they have been expecting! This means your insert will be received at a time of joy and excitement by the customer. 

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Key Stats

United States
Package Inserts
400,000
12 per year
4,800,000
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