About Magazines - Membership

Unique in the magazine profile, membership magazines not only reach a defined audience, they reach "joiners." Membership magazines are a member benefit and communication tool to those that belong to a pre-defined group. Because the communication is coming from a trusted source, advertisers benefit from the implied endorsement of the group or organization carrying the offer. Demographic targets are generally highly defining, and offer regular and scalable distribution. Advertising options are predominantly on-page or page plus card.