
Herrington Catalog Blow-In Program
The Herrington customer has purchased an array of exceptionally engineered products in the following categories: Apparel, Audio Video, Automotive, Bath/ Grooming Aids, Cell Phone Products, Executive Gifts, Footwear, Golf, Health & Fitness, Home Office, Housewares, Photography, Pool / Patio / Beach, Sports Gear, Tools & Gadgets, Travel, Watches and Winter Needs.Demographics
% female
$ Avg Household Income
Avg Age
About Catalog Blow-Ins
Catalog Blow-ins allow advertisers to place material into a brand's outbound catalog. Catalog's will reach an active customer profile with a defined demographic.
These defined audiences combined with the cost offset of avoiding solo-mail create the perfect environment for delivering ROI when properly selected for customer profile match against your own audience.
There is an added benefit to them in that they are a welcome mailing in the home rather than being unsolicited. The warm nature of the mailing establishes an implied endorsement for those riding along with the mailing.
Key Stats
Specs
6.00" X 6.50"
0.25oz
0.25oz