Hot Rod

HOT ROD is the world’s largest, oldest, and most respected media brand dedicated to performance automobiles. HOT ROD covers the gamut of hot-rodding with an unrivaled mix of technical information, industry commentary, and new trends.

Demographics

% female

$ Avg Household Income

Avg Age

About Magazines

The consumer magazine category encompasses a large variety of demographically and geographically targeted profiles. Both subscription and rack sale publications have proven to be successful for ecommerce brands. By defining who your target audience is, you can select the perfect profile match. Opportunities exist to reach magazine readers though multiple format including: on-page, bind-ins, and poly-bagged inserts.

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Key Stats

Country: United States
Category: Magazines
Avg volume:590,000
Frequency: 12 per year
Annual vol: 7,080,000
Name list: Yes

Specs

OnPage Full Page Specs: 7.13" X 9.75"
OnPage Half Page Specs: 7.13" X 4.75"
OnPage Third Page Specs: 2.25" X 9.75"
OnPage Qtr Page Specs: 4.69" X 3.56"