Northern Tool Business Catalog Inserts

Northern Tool & Equipment is the premier direct supplier of high quality products to small to mid-size businesses including automotive shops, grounds maintenance professionals, contractors, and more. The Northern Tool & Equipment catalog offers a complete line of power tools, outdoor recreational products, electrical supplies, automotive and trailer parts, generators, water pumps, clothing and more. The Northern Tool Business Blow-In program reaches buyers who have purchased these products for their businesses.

Demographics

% female

$ Avg Household Income

Avg Age

About Catalog Blow-Ins

Catalog Blow-ins allow advertisers to place material into a brand's outbound catalog. Catalog's will reach an active customer profile with a defined demographic.

These defined audiences combined with the cost offset of avoiding solo-mail create the perfect environment for delivering ROI when properly selected for customer profile match against your own audience.

There is an added benefit to them in that they are a welcome mailing in the home rather than being unsolicited. The warm nature of the mailing establishes an implied endorsement for those riding along with the mailing.

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Key Stats

Country: United States
Category: Catalog Blow-Ins
Avg volume:833,333
Frequency: 12 per year
Annual vol: 10,000,000
Insert Minimum: Please Inquire
Purchase level: National
Name list: Yes

Specs

Insert Minimum Specs: 3.00" X 3.00"
Insert Maximum Specs: 5.50" X 6.00"
Insert Max Weight: 0.25oz