Party City Receipt Program
Point-Of-Sale printed offer on bottom of Party City ReceiptAdvertisers are able to target by;
Media Market and/or Individual Store Location: 800+ store locations in 39 States and Puerto Rico
Demographics;
-female 25-54 (Avg. age c. 41),
-median HHI $70,000
-lives within a 10-minute drive of Party City stores and holds about 11 events per year, majority are married with children at home.
Market Basket: By department (Select triggers from 60 key departments)
Shopper Basket Size: 0-$8, $9-$15, $16-$24, $25+ (targeting top shoppers)
Tender Type: Cash, Credit/Debit,
Message Versioning: Multiple versions can be delivered based on the targeting and segmenting triggers
Demographics
$ Avg Household Income
Avg Age
About Receipts
Receipts are transactional media at the point of sale. Defined by the chain that prints the offer, these receipts also offer a demographic filter on the front end of execution. Many chains allow advertisers to suppress or select based on transaction type: Cash versus Credit Card, further defining the audience for the advertiser.
Key Stats
United States
Receipts
5,200,000
12 per year
62,400,000
State
Receipts
5,200,000
12 per year
62,400,000
State