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Scotts of Stow CM

Scotts of Stow catalogues are full of inspiring ranges for the Kitchen, Home & Garden. The products on offer appeal to customers who want their homes to have a high quality “Cotswolds” country feel and they aren’t afraid of spending their money, with products costing up to £999 in the range. Customers are predominantly women, aged over 60
and married to professionals or retired. They have a high disposable income and are financially aware, owning stocks, shares, unit trusts and other investments. They enjoy the finer things in life with interests in the theatre, eating out, supporting worthy causes, and taking foreign holidays. Gardening, walking, wine, playing golf and the environment also score high in their interests.


Demographics

  • % Female
  • £ Avg Household Income
  • Avg Age

About Catalogue Mailing

Catalog Blow-ins allow advertisers to place material into a brands outbound catalog. Catalog's will reach an active customer profile with a defined demographic. These defined audiences combined with cost offset of avoiding solo-mail create the perfect environment for delivering ROI when properly selected for customer profile match against your own audience. There is an added benefit to them in that they are a welcome mailing in the home rather than being unsolicited. The warm nature of the mailing establishes an implied endorsement for those riding along with the mailing.   

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Key Stats

United Kingdom
Catalogue Mailing
300,000
12 per year
3,600,000
100,000
National
B C1 C2

Specs

247mm X 185mm