TechShop

TechShop — Equipment, Tools & Supplies is the foremost business resource for repair shop owners and automotive technicians who want the latest information on shop equipment, tools and supplies for professional use. Whether you’re launching new equipment, tools or supplies, building brand awareness or looking for leads, TechShop’s multiple channels can bridge the gap between where you are and where you want to go.

Demographics

About Trade Publications

Trade publications target unique verticals. Identifying a specific industry in our B2B efforts can eliminate unnecessary waste in your media planning. Because trade publications speak to very defined audiences, circulations tend to be low and CPMs high. Including your message in a publication specifically targeted to an industry vertical, and designing the message to speak to that vertical allows advertisers to ensure resonance of the offer with the business target.

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Key Stats

Country: United States
Category: Trade Publications
Avg volume:100,000
Frequency: 7 per year
Annual vol: 700,000
Purchase level: National
Name list: Yes